The sun is low, the air is filled with a dusky haze, and the land beyond remains untouched. Coarse and irregular boulders buried in the sand act as the backdrop as a woman adorned in soft, clean lines, glides effortlessly across the natural plains with an understated refinement. The natural beauty makes a subtle yet powerful statement in neutral and monochromatic tones, and a dose … Continue reading Intelligent Minimalism

Marcus Hedbrandh stands before us at 185cm, his striking blue eyes make the girls on set a little giggly and that’s before he’s even spoken. His charming Swedish mannerisms and politeness whilst shooting ZALORA’s new arrivals collection make him a dream to work with — that and him not having one bad picture. Having been scouted in Amsterdam 10 years ago Marcus is a seasoned model, who … Continue reading Model Of The Moment — Marcus Hedbrandh

Let the art fest begin with splattered painterly brush strokes and impressionist colour-blocking taking reign over the otherwise humble A-line dress, and cigarette pant suit. Vast colourful graphic and floral motifs in paint box hues give the impression of an artist’s palette whilst playful prints provide a fun and uplifting setting for the summer season. Get inspired. TOP PICKS SHOP ART ATTACK > Continue reading Art Attack

“It’s getting hot in here, so take off all your clothes”. No, don’t really, but as Nelly sung back in 2009, the Summer really can get rather hot and sticky, and with that comes the issue of makeup. Makeup literally melting off of your face — not a good look ladies. As an alternative, we look to highlight our features without coating them in unnecessary goop. Instead, … Continue reading Summer Beauty

Adam Reed and Paul Percival are the power duo behind Percy & Reed, one of the worlds leading hair care brands and salons. Having spent decades working with the best in the business, jet-setting around the world and tending to the locks of the famous they were finally ready to share their top secret techniques for creating those A-list looks. Opening their first store on Great … Continue reading Percy And Reed

Classic, minimalistic cuts are adapted with pastel prints, resulting in a stylish nod to Japanese woodblock printing and decorative arts. The crisp, cool styling takes urban dressing into a setting of form-flattering pieces with an air of tranquility. Hues of blue are layered together, stripes are paired with stripes, and the occasional bucket hat brings the look back into a more downtown vibe. There is … Continue reading Culture Play

Designer Carol Skoufis is the brains and designer behind the leading fashion power-house, Bardot. Launched in 1996, Bardot has continued to grow into one of Australia’s favourite labels. Creating in excess of 1,000 of the hottest fashion styles for us girls every year, they are quickly becoming the first and last stop for those wanting a sassy yet sophisticated look. With the perfect balance of … Continue reading Bardot

For the past few seasons, sporting apparel has become that of a fashion phenomenon. It is now a style essential, whether you’re a gym bunny or not. Launching on the 14th July 2015, The ZALORA Label will debut a new and exclusive activewear collection, ZALORA SPORT for women as well as a men’s collection. With a total of 45 pieces, the capsule offers stylish sporting … Continue reading ZALORA SPORT

PENNY LOAFER The stylish flat which will see you through the day and far into theearly hours of the morning. Traditionally, the classic penny loafer comesin a neutral leather form, and surprisingly gets better and more comfortablewith age! To complete your get-up, slick on a bold red lippie and finish with the penny loafer to give your outfit that touch of masculine chic. LWD (Little … Continue reading 6 Must-Haves For July

Summer is in full swing and so are the festivals. The party vibe is high and with music festivals happening pretty much every weekend, a girl’s got to get her party wardrobe in check. High-waisted shorts and funky sunglasses are all festival necessities, but the latest must-have that no fashionista would be seen without is the metallic temporary tattoo. Vanessa Hudgens, Rihanna and Alessandra Ambrosio … Continue reading Tattoo Me